AVEN: National School Public Relations Association

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CONFERNCE LISTING :

2009 National Seminar
National School Public Relations Association http://www.nspra.org
June 28 - July 1, 2009
San Francisco, CA

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Available Sets:

All sessions listed below, in MP3 audio file format, on 3 MP3 CDs. Play the files on your computer or MP3 player. PR900mp3

MP3 Disk $299.00

Individual Sessions:

*Use Pull-downs for more media options

Why Your School District Needs a Comprehensive Communications Plan PR901 (Craig Larson, Ed.D., & Kim Cranston, APR )
Making Your School the School of Choice: Common Sense Marketing PR902 (Jodie LaBombard & Cindy Hersom)
911: What's Your Emergency? PR903 (Rick Kaufman, APR)
Engaging a Diverse Community in Times of Change PR904 (Christine Wroblewski)
Bulls Eye! Use Strategic Thinking to Target Your Message PR905 (Ron Koehler, APR)
Parent-Teacher Communication Improves Student Achievement! PR906 (Annette Eyman)
Public Schools 360 - Using Research to Rebuild Internal Relationships PR907 (Chris Tennill, APR, Don Senti, Ed.D., & Sharmon Wilkinson, Ed.D.)
School PR Planning Basics PR908 (Edward Moore, APR)
Trimming Your PR Budget (Without Trimming PR) PR909 (Tim Carroll, APR)
Using Web 2.0 and Social Media to Reach Your Audience PR910 (Evelyn McCormack)
How to Run a Successful Countywide Education Communication Campaign PR911 (Jane Johnston, Judy Leitz & Cynthia Fenech)
Connecting with Self and Others: The Key to Your Professional Success PR912 (Larry Wiget, APR, Ed.D.)
Leadership Beyond Words: The Five Habits of Effective Leaders PR913 (Brian Woodland, APR)
Building Public Support for Reform PR914 ( Peter Cunningham)
Creating a Culture of Communication: A Leadership Priority PR915 (Sandy Husk, Ph.D., Steve Walts, Ed.D., & Marsha Chappelow, Ph.D., panelists, and Susan Hardy Brooks, APR, moderator)
A Powerful Shortcut to Community Engagement PR916 (David Voss)
Communications Toolkit for Facilitating Change PR917 (Trinette Marquis)
How to Make Dollars and Sense of Your Funding Challenges PR918 (Janelle Albertson, APR, & Joe Ferdani, APR)
Measuring Your PR Impact: Demonstrate the Value of Your Work PR919 (Jill Wagner, APR)
Commercial Advertising in Schools: Take that Sacred Cow to Market! PR921 (Ken Blackstone, APR, Steve Walts, Ed.D., & Keith Imon)
No More SPOTS (Strategic Plan on the Shelf) PR922 (Cody Cunningham & Tom Crowe)
Increasing Parent Involvement Despite an Economic Downturn PR923 (Merrie Meyers-Kershaw, APR)
How to Become a Market-Savvy Educational Organization - What Works, What Doesn't and Why PR924 (Matt Schlientz, Dayna Beal & Layne Fuller)
Using Web 2.0 and Other Strategies to Implement and Monitor a New Brand PR925 (Cindy Randle & Angela Shelley)
Communication Strategies for Contentious Labor Negotiations PR926 (Tom DeLapp)
The Power of the Pen PR927 (Nicole Kirby)
Enhance Business Partnerships Using a Web-Based Resource Bank PR928 (Debra Marlow)
Promoting a True Collaborative: Advocating for BOCES Statewide PR929 (Candace Reimer)
This is JeoPRdy! PR930 (Patricia Burgio, APR)
Taking It to the Streets: Engaging the Community in a Dialogue About Learning PR931 (Shannon Buerk & Jeff Turner, Ed.D.)
Sending Messages with Signals and Flares: Creative Communication in a Crisis PR932 (Lynne Cleveland & Mary Ann Simpson, APR)
Who Are You? Creating One Style, One Message, One Brand PR933 (Kristen Rawlings)
Can't Get on the Six o'Clock News? Start Your Own TV News Program PR934 (Mary Jeanne Curley & Diane Thomson)
Working Smarter, Not Harder, in an Electronic Workspace PR935 (Allison Kaufman & Ron Koehler, APR)
Strike Back at the Empire! Changing the Tone of Local Media Coverage PR936 (Cass Cannon)
Boosting Enrollment: Strategies from a Gold Medallion-Winning Marketing Campaign PR937 (Delaina Biernstein)
APR: Advancing Your Professional Credibility PR938 (Janet Swiecichowski, APR)
The Hamster Ate the Donut! Web Technology Reaches Students PR939 (Wendy Lapham)
Second General Session: Salsa, Soul, and Spirit: The Power of Diversity PR940 (Juana Bordas, Keynote )
Want to Build an Effective Workforce? Scrap Satisfaction, Measure Energy PR942 (Kitty Porterfield & Theresa Welbourne, Ph.D.)
Swine Flu 2009: 3-Week Phenomenon or Next Real Pandemic? PR943 (Frank Kwan)
Tweets, Friends, Followers and Fans - Social Media in School PR PR944 (Ken Koch, Tawny Dotson)
Low Risk/High Yield Employee Communications Plans Are a Win-Win Deal! PR945 (Joy Ed)
The Power of One - Maximizing Your Impact as a One-Person PR Department PR947 (Mary Ellen Marnholtz)
Manage Change with a Community-Driven Decision-Making Process PR948 (Barb Brown & Dave Bernhardson)
School Closures: An Opportunity to Build Public Confidence in Your District PR949 (Bridgett Chandler)
Customer Feud: A Game of Revival PR950 (Jeff Nash & Stan Alleyne)
The Impact of School PR on the News - and - The Impact of News on School PR PR951 (Larry Litwin, APR)
The Future of Successful Finance Campaigns: Using Social-Networking Sites to Build Support and Pass Bonds PR953 (Simona Boucek & Sandy Husk, Ph.D.)
Why Make the Same Mistake Once? PR954 (Larry Kamer)
Economic Crisis: A New Future for Education Funding PR955 (John Musso, CAE)
Celebrating Academic Achievement Through an Evening of Excellence PR956 (Carol Fenstermacher, APR)
Reaching Everyone in Your Community PR957 (Brett Clark)
Building Your Key Communicators Network - and Using It! PR958 (Jim Cummings, APR)
Communications: 365 Days a Year for 18 Years PR959 (Rod Wright, Ph.D., Dan Burns & Cindy Gibson, APR)
Marking Milestones 101: Planning for Your District's Birthday PR961 (Rachel Hathhorn)
Marketing Your District as a District of Choice PR962 (Janet Swiecichowski, APR, Stacy Tapp & Carrie Hilger)
Bridging the Customer Service Gap PR963 (Stephanie Bateman)
Real News in Real Time: Use Your Messenger Service for Email and SMS PR964 (Melea Smith, APR, & Valerie Carpenter)
Leveraging the Positive PR of an Education Foundation PR965 (Milli Christner, Ph.D., Larry Goddard & Laurie Cromwell)
Corporate Showcase: 50 Ways to Serve Potatoes PR966 (Julie Abbott and Jeff Nash)
Corporate Showcase: Uncovering the Myth Behind Effective Website Creation/Utilization PR967 (Todd Jolly)
Third General Session: No Challenge Left Behind PR969 (Paul Houston, Ed.D., Keynote)
Planning Collaboratively for Public Engagement PR970 (Matt Leighninger)
Referendum Success...Years in the Making PR971 (Janet Swiecichowski, APR)
Strengthening Your Communication Value: Working Smarter, Not Harder PR972 (David Joplin, APR )
Scoreboard Advertising - An Untapped Source of Revenue PR973 (Steve Valdez)
Build Credibility with Generation X Parents PR974 (Kitty Porterfield)
If Money Matters, Communicate With Care PR975 (Steve Rees, James Negril)
Unleashing Your Community's Genius: Using Trends to Engage Stakeholders PR976 (Bob Noyed, APR)
Web Sites: Ready, Set, Redesign PR977 (Bridget McGuiggan)
Why Public Schools Must Learn to Brand Themselves PR978 (Robin Smothers, APR)
"The Power of One": How a County Office and Local School Districts Acted as "One" to Save Proposition 98 PR979 (Jacqueline Ratto & Carlin Jardine)
The Future of Public Engagement: How Local Leaders are Adapting to a Rapidly Changing Democracy PR980 (Terry Amsler & John Esterle, panelists, and Matt Leighninger, moderator)
Pull the Plug on Social Media? PR981 (Stacey Smith, APR)

Click on page numbers to navigate to additional sessions:

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Audio Visual Education Network, Inc., 16052 28th Avenue NE, Seattle, WA 98155
Phone: 206-440-7989 | Fax: 206-440-7990 | email: Patrice@aven.com