First General Session PR701
- Constance Rice
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Mom, My School Has Mold: A Communication Plan for a PR Nightmare PR702
- Lizbeth C. Johnson, APR, Ed.D.
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Hold the Pickle, Hold the Lettuce ? Negative Attitudes Do Upset Us: Taking a Positive Approach to Media Relations PR703
- Ann Stephens-Cherry
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The School Strategic Plan: Don?t Leave Your Office Without It PR704
- Sandra Cokeley, APR
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The Magical Power of Goodwill to Create Effective Public Relations PR705
- Jim Dunn, APR
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Preventing and Responding to Cyber Attacks PR706
- Nora Carr, APR
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Persuasive Storytelling: Putting a Face on the Issues Using Video PR707
- Janelle Albertson, APR, Joe Ferdani & Matt Ruggles
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Leveraging Executive Communications PR708
- Vincent Rhodes
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Learning to Walk After Shooting Yourself in the Foot: Start Inside Before You Venture Out PR709
- Michelle Newell & Elise Shelton
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The Office: Strategies for a Smooth-Running PR Operation PR710
- Tim Carroll, APR
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The Family University Network: How One District Invited Its Parents and Others to Go Back to School and Raise Successful Children PR711
- Michelle Morgan & Tracy Brooks
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Listening & Feedback: The Lost Arts that Can Help You Improve and Get More Done PR712
- J.Marie Riche
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The Power of An Effective Advisory Council PR713
- Bob Wittman
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Communicating and Connecting in A New Age of Diversity PR714
- Jeff VanKoote
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The Superintendent/PR Pro Relationship: What Works, What Doesn?t PR715
- Ken Bird, Ed.D., facilitator, and panelists, Michael Paskewics, Ed.D., Janelle Albertson, APR, Craig Larson, Ed.D., Kim Cranston, APR, Virginia McElyea, Ed.D., Sandi Hicks
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Do You Have Them at Hello? Practical Tips and Powerful Strategies to Build Relationships PR716
- Brian Woodland, APR
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A New Look at School Finance Elections PR717
- Gay Campbell, APR, & Jeanne Magmer, APR
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Celebrate Your 50th! Build Support for Your Public School with an Anniversary Celebration PR718
- Terry Ryan
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Effective Two-Way School Communication Assures Accountability Through Achievement PR719
- Larry Litwin, APR
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Crisis Management: A Leadership Challenge PR720
- Rick Kaufman, APR
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